Middle of Nowhere Centre of Everywhere Roundel Print

When the Middle of Nowhere is the Centre of Everywhere, inspiration can be found at the turn of a leaf. For his beautiful black and white print designs, Daren Newman explores the hand-drawn typeface inspired by the natural world that he created for the Middle of Nowhere, Centre of Everywhere brand. Each design offers a different expression of the brand as Newman let's his lettering genius loose turning letters into trees and mountains, acronyms into landscapes and alphabets into scenes.

The Roundel is at the heart of the Middle of Nowhere, Centre of a Everywhere. Designed to resemble a stamp or camping patch, the roundel features on everything from T-shirts to totes to our event marketing. It is the statement of intent at the hear for the brand. At the roundel's centre is the MoNCoE monogram - the brand acronym transformed into a mountain landscape inspired by traditional Japanese graphic abstraction.

Concept: Simon Morrissey
Design: Daren Newman
Middle of Nowhere Centre of Everywhere Roundel Print
Digitally printed on 300gsm Cyclus Offset paper
30cm x 42cm
Limited edition of 50 only